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Manager, Content Programming

申請 稍後繼續申請 Job ID 10066666 職位地點 格倫代爾, 加利福尼亚州, 美國 有意工作的公司 Disney Advertising 張貼日期 2024/03/13

工作概要:

Manager, Content Programming

Job Description

Disney’s Direct to Consumer team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere. The Disney+ Programming and Content Curation team is responsible for leading content planning, scheduling, on-service merchandising, slate management, and programming insights that contribute to a cohesive strategic content approach for the service.

What You Will Do

Disney+ Content Programming is responsible for ensuring the Disney+ and Star+ global frameworks drive audience engagement and discovery with local relevance. The Manager, Content Programming will be responsible for operationalizing merchandising strategies and workflow across services to drive audience engagement and discovery. This position will report to the Senior Manager, Content Programming.

  • Lead and support Disney+ global content programming, promotion, retention, and engagement
  • Collaborating and operationalize global, regional, and territorial editorial merchandising and promotion strategies.
  • Build, check, and publish programming within the CMS and other toolsets.
  • Drive process improvement and build scalable solutions to improve operational efficiency.
  • Identify audience programming gaps and audience segment opportunities.
  • Build high-impact, curated programming events that apply The Walt Disney Company brands and franchises.
  • Partner with operational teams to ensure content and asset availability supports merchandising strategies.
  • Partner with product on testing new features in CMS to improve guest experience.
  • Drive and partner on experimentation and testing needs, and testing implementation as needed.
  • Partner with programming data & insights to act on findings.
  • Leverage service, market, and behavior data, as well as audience research to drive effective programming strategies.
  • Lead and support the career development of junior team members.
  • Sustain existing projects or leading projects as assigned.

Required Qualifications & Skills

  • 7+ years of experience in digital media, programming strategy or operations.
  • 1+ year of people management experience.
  • Deep understanding and working background of digital media platforms, including hands-on management of web, app, streaming, and/or connected devices.
  • Passion and insight into The Walt Disney Company segments, brands and franchises, the elements that define them, and expertise to build further audience engagement.
  • Proficient in using content management systems (CMS), data tools (Looker, Google Analytics, etc.), and other tools (Excel, Google Workspace, technical ticket management systems, etc.) to help operationalize and execute day-to-day responsibilities.
  • Experience with experimentation and A/B testing.
  • Proficiency in data analysis and interpretation.
  • Meticulous attention to detail

Preferred Qualifications

  • SVOD or Linear TV experience is a plus.
  • Strategic, creative, and ambitious mindset
  • Superior organizational, prioritization, and time management skills; ability to complete multiple, high-priority projects, with a keen attention to detail.
  • Open to thinking outside of traditional models.
  • Highly developed written and verbal communications skills, and proven ability to communicate effectively with senior management, staff, and external research professionals.
  • Can balance multiple projects in varying stages of development.
  • Highly organized with excellent follow through
  • Proven track record to work across a matrixed organization while also able to self-motivate.
  • Ability to thrive in a fast-paced work environment.
  • International experience is a plus.
  • Proficiency in multiple languages is a plus.
  • Streaming experience a plus

Education

  • Bachelor’s degree


The hiring range for this position in California is $102,000 to $136,700 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.


關於 Disney Advertising:

Disney Advertising 負責透過線性、數碼、社交、音訊和廣告支援的串流業務,為 The Walt Disney Company 的娛樂和體育產品進行廣告銷售和綜合營銷。其中包括 ABC、ABC News、Disney+、Disney Channels Worldwide、Disney Digital、ESPN Networks、ESPN+、Freeform、FX、National Geographic、Hulu 及其八個 ABC 擁有的當地電台。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Disney DTC LLC, 其所屬的業務部門是 Disney Advertising

Disney DTC LLC 是提供平等機會的僱主。申請人將獲考慮聘僱,而不分種族、膚色、宗教、性別、年齡、國籍、性取向、性別身份、殘疾、受保護退伍軍人身份或聯邦、州份或地方法律所禁止的任何其他基礎。Disney 培養商業文化,所有人的想法和決策都有助我們發展、創新、創造最好的故事,並與瞬息萬變的世界息息相關。

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