Brand Marketing Specialist Disney+ (Dutch speaking)
申請 稍後繼續申請 Job ID 10068935 職位地點 阿姆斯特丹, 荷兰 有意工作的公司 The Walt Disney Company (EMEA) 張貼日期 2024/02/06工作概要:
Disney+ Brand Marketing campaigns generate awareness and engagement for our product (Disney+ and its content) within the core audience.
You will be responsible for the marketing tactics and successful implementation of the marketing plans for the brand campaigns of Disney+ in the Benelux, with focus in The Netherlands, making sure the branding is consistent across advertising and campaigns.
From managing the briefing, execution to reporting, you will take care of the full trajectory for each brand campaign, eventually translating the marketing plans into creative and actionable campaign plans. You will work closely and pro-actively together with internal and external business stakeholders, to understand the wider scope of the business and its objectives. You will undertake detailed analysis of campaign outcomes and the performance to understand challenges and opportunities and proposes new approaches to maximize the effectiveness of future campaigns.
This role reports to the Marketing Manager Brand & Franchise Benelux and assists in the execution of the overall brand marketing strategy. You will also get the chance to support in Content Marketing campaigns for Disney+ and integrated marketing opportunities.
This role will require you to be onsite 4 days a week.
As our Talent Acquisition team is based in the UK, please apply with your CV in English.
- “5 years of professional experience, executing brand marketing campaigns across various platforms and channels” à Can be changed into “3-5 years of professional experience, executing brand marketing campaigns across various platforms and channels”
The Opportunity & Responsibilities:
Managing and implementing brand marketing campaigns for the Benelux market
To brief, assess and challenge the media agency, realizing the strongest possible paid campaign
Analyzing the success of marketing campaigns and creating reports
Supporting the creation of marketing and advertising campaigns to maintain brand identity
Supporting brand experiences and activations
Pro-actively aligning internal and external business stakeholders
The Experience We Require From You:
Proven experience in marketing and media buying for offline channels (TV, radio, Out-of-Home) and digital platforms
Fluent in Dutch and English (written and spoken), French is a plus
Around 3-5 years of professional experience in executing brand marketing campaigns across various platforms and channels
Experience with creative concepts, events and various channel partners to drive awareness and distribution metrics
Good knowledge of the Dutch media landscape
Experience in working with a media agency
Passion for the film, television and entertainment industry
Skills and experience in creative content writing
The ability to work tight deadlines and adapt to changing business demands at short notice in an international environment
Strong organizational skills with very strong attention to details and co-ordinating
Excellent communication and stakeholder management skills
Bachelor’s degree in Business, Marketing, Broadcasting, Communications, or other related field or equivalent work experience
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
關於 The Walt Disney Company (EMEA):
Disney EMEA 旨在透過在 29 個國家的辦事處在 59 個市場營運的超過 6,000 名員工團隊在極其多樣化的多個國家推動增長、創新和品牌親和力。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 TWDC (Benelux) BV, 其所屬的業務部門是 The Walt Disney Company (EMEA)。