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The Walt Disney Company. Be you. Be here. Be part of the story.

Be Part of the Story

Marketing Strategy Intern (Special and Signature Events), Summer/Fall 2024

申請 稍後繼續申請 Job ID 10078159 職位地點 安那罕, 加利福尼亚州, 美國 有意工作的公司 Disneyland Resort 張貼日期 2024/02/09

工作概要:

About the Role & Program

Every day at Disney Parks, we take pride in bringing the magic of Disney to life for our guests. The Marketing and Commercial Strategy team strives to drive consumer demand and helps to achieve business objectives (revenue, attendance, occupancy, and guest experience). The team achieves these goals by developing business and communication strategies and partnering with cross-discipline teams to build campaigns that drive consumer behavior. The team also coordinates the management of these plans to ensure each campaign or program is applied across a wide range of marketing tactics.

In this role, you will assist the Special Events, runDisney and Franchise & Synergy Events businesses within Disneyland Resort Marketing & Commercial Strategy to achieve results. Using critical thinking and versatility you will aid the team in driving hard ticket event strategies and sales, runDisney on-site event support and photo shoot content capture, and D23 Fan Event and event support while developing cross-functional strategic inputs, evaluating marketplace dynamics and trends, developing marketing and social content and strategies, and coordinating project management.

Do you embrace change and love working collaboratively? The ideal candidate will be a self-motivated, solutions-first individual contributor with a passion for innovation to drive our partners and business forward!

What You Will Do

  • Lead communications and marketing updates across runDisney, Disneyland After Dark, Oogie Boogie Bash, D23 and Franchise and Synergy partners
  • Review and approve all creative for social and digital assets on owned and paid media across all events
  • Partner with Public Relations and cross-functional teams on digital and blog post content
  • Coordinate digital updates for each event for web and app implementation, including the pre-arrival and post-registration email streams
  • Compile, lead and collaborate with cross-functional partners on major achievements and project management of critical timelines
  • Provide on-site support for the September 2024 runDisney race weekend, the D23 Expo and D23 Day at the Disneyland Resort
  • Assist in photo shoot content capture and social media planning with various partners for larger scale photo shoots

Required Qualifications & Skills

  • Proven knowledge of and passion for DISNEYLAND® Resort and key offerings
  • Shown strong business analysis, communication, verbal, written, and presentation skills
  • Ability to tackle problems, analyze data for a situation and formulate a point of view
  • Project management skills with strong attention to detail and ability to lead multiple projects from end to end
  • Proven self-starter with ability to navigate with collaborators across multiple teams and levels
  • Proficient in storytelling in written and verbal mediums, including distilling data and insights
  • Proficient in Microsoft Office (PowerPoint, Excel, Word, Outlook) and Adobe Acrobat or similar design program

Preferred Qualifications

  • Proficient in Keynote, Adobe Acrobat Suite
  • Previous professional experience with The Walt Disney Company

Education

  • Currently enrolled as a junior or higher, or graduated within six months of application submission earning a degree in Business Administration with emphasis in concentrations such as Marketing, Communications, Events, Entrepreneurship, Management or related field

Eligibility Requirements & Program Information

  • Must be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR must have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship
  • Must be at least 18 years of age
  • Must not have completed one year of continual employment on a Disney internship or program
  • Must possess unrestricted work authorization

Additional Information

  • Must follow The Disney Look appearance guidelines
  • Must be able to have a consistent, reliable work schedule throughout the internship
  • The approximate dates of this internship are June 2024 through January 2025
  • Must be fully available for the duration of the internship (approximately 40 hours each week)
  • Must provide own housing throughout entire internship program in the Anaheim, CA area
  • Must have reliable transportation to/from work

Recommendation – Print This Role Description: Strong candidates may be invited to interview for this position. We strongly encourage applicants to print or save a copy of this opportunity for reference in the event they are selected for a phone interview. Note that this role description will not be accessible once the posting is closed. We hope to speak with you soon!


The pay rate for this internship in CA is $21.70 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.


關於 Disneyland Resort:

當時,Walt Disney 在 1955 年 7 月 17 日為 Disneyland 開幕,他表示它能夠成為「全世界的歡樂和靈感來源」。自那以後,Disneyland Resort 接待了超過 8 億位客人,擴展至大約 500 英畝,涉及方方面面,成為世界級的家庭度假勝地,擁有兩個知名的 Disney 主題公園、三間酒店和令人興奮的購物,名為 Downtown Disney District。組合創造力、技術和創新,度假村將講故事帶到新高度,每天和 Disneyland Resort 演藝人員為成千上萬位客人帶來 Disney 的神奇魔力。

關於 The Walt Disney Company:

The Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,業務遍及以下範疇:Disney Entertainment、ESPN、Disney Parks 及 Experiences and Products。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Disney Destinations, LLC, 其所屬的業務部門是 Disneyland Resort

Disney Destinations, LLC 是提供平等機會的僱主。申請人將獲考慮聘僱,而不分種族、膚色、宗教、性別、年齡、國籍、性取向、性別身份、殘疾、受保護退伍軍人身份或聯邦、州份或地方法律所禁止的任何其他基礎。Disney 培養商業文化,所有人的想法和決策都有助我們發展、創新、創造最好的故事,並與瞬息萬變的世界息息相關。

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