Director, Corporate Alliances
申請 稍後繼續申請 Job ID 10084946 職位地點 大嶼山, 香港 有意工作的公司 Hong Kong Disneyland Resort 張貼日期 2024/03/27工作概要:
Overview
Disney’s Corporate Alliances develops and holistically manages complex, long-term relationships with selected brands and companies. Our mission is to forge innovative and inspirational marketing partnerships around the world to drive incremental profitability through unique and diverse value streams for Hong Kong Disneyland (“HKDL”) and The Walt Disney Company (“TWDC”).
We are seeking a dynamic, entrepreneurial and collaborative Director, Corporate Alliances to lead a team to drive business strategy and inspire collaboration through creative development and proactive management of multi-year alliances to achieve win-win partnerships with a portfolio of local/global partners and internal stakeholders within HKDL and TWDC. As a Profit & Loss (“P&L”) owner, the Director is responsible to identify, analyse and secure new brand alliances and operating participants (leasing) with sustainable partnership models that will deliver on partners’ business objectives as well as operating income growth and overall strategic value to HKDL. The Director will also drive collaboration with partners and cross-functional stakeholders from HKDL to plan, prioritize, and deliver creative programs that are in line with contractual obligations and to achieve joint partnership goals. With a dual reporting line to both Chief Financial Officer of HKDL and Vice President of Corporate Alliances Asia Pacific (“APAC”), the Director is also expected to take an entrepreneurial approach to leverage on alliances and partner resources to create impactful commercial value across various business streams in HKDL (Ticketing, Hotels, Merchandise, Food & Beverage, Corporate Business Solutions & Events, etc) and strategic marketing synergy in key markets such as Mainland China and Southeast Asia.
Roles and Responsibilities
BUSINESS DEVELOPMENT
Familiar with brand partnerships and sponsorship market trends and opportunities in APAC;
Develop strategy and action plan for identifying and pursuing potential Alliance Partners and Operating Participants that have the most potential value to HKDL;
Understand the potential Partner’s strategic and marketing goals, initiatives, competition, industry, and the current and future scope of the Partner’s business;
Partner with relevant internal stakeholders in HKDL/TWDC to develop win-win value proposition, business models, commercial terms and top-line financial models;
Conduct due diligence on financial and operational aspects of target companies and establish relationships with their key executives to facilitate pitching and negotiations;
Secure alignment of deal terms, document goals, anticipate limitations and issues in execution of proposal terms from both sides;
Leverage on TWDC business units and other Disney sites to take a “one Disney” approach for common categories, support global partners in extending alliances with HKDL in APAC region.
ACCOUNT MANAGEMENT
Develop key account portfolio strategy and annual plan to inspire and prioritize activation programs for a portfolio of alliance partners and operating participants with both local and global needs;
Maintain a deep knowledge of contractual obligations, alliance partnership objectives and overall HKDL site priorities;
Lead team to collaborate and steer key alliance partners and cross-functional HKDL/TWDC stakeholders to identify, develop, and execute creative programs that deliver on alliance partner’s business objectives and incremental revenue/strategic value to HKDL;
Ensure regular communications with key leadership of alliance partners and all deliverables are met according to contractual agreements;
Motivate team in execution and tracking of alliance partner activations as appropriate across HKDL/TWDC against annual and long-term account plans;
Monitor ongoing trends in marketing and the industry to support development of annual and long-term account plans;
Develop tools, processes and reporting to further standardize and improve operations and effectiveness of the team, and/or increase the sharing of knowledge and best practices across the Corporate Alliances organization.
LEADERSHIP SKILLS
Advanced facilitation and relationship building skills;
Coordinate action and drive cross-functional teams to consensus with no direct authority;
Regularly communicate with stakeholders, peers, and team;
Inspire others to greatness;
Positively resolve variety of day-to-day issues;
Maintain integrity and credible reputation at all times;
Display “social Intelligence” in reading people, handling situations and influencing desired outcome;
Provide specific, genuine and frequent recognition;
Coach/Mentor team members.
BASIC QUALIFICATIONS
Bachelor’s degree in Marketing, Business, or equivalent field.
Experience in brand management, marketing, sponsorships, promotions, agency and/or equivalent experience and experience in people management.
Ability to communicate effectively cross-functionally with Cast Members/Employees and Partners at all levels.
Ability to thrive in a fast-paced matrixed environment.
Experience leading creative teams and/or agencies to ensure the creative execution delivers on identified business objectives.
Proven ability to function successfully within a team environment and to build consensus within Corporate Alliances, Business units and alliance partners.
Demonstrated strong verbal, written and presentation skills.
Demonstrated strong computer skills with advanced knowledge of Microsoft Office suite and Keynote.
Self-motivated individual with demonstrated strong abilities in organization, prioritization, and multi-tasking.
Ability to lead and influence multiple teams and projects simultaneously with no direct authority.
Natural curiosity and takes initiative to ask “why” and “what” when presented information and data.
Comfortable with data; ability to tell a story and extract actionable insights.
Business travel, mainly in Asia-Pacific region, as needed.
PREFERRED QUALIFICATIONS
Deep familiarity with The Walt Disney Company.
Minimum of 10+ years of marketing, promotions, sponsorship, agency and/or equivalent experience and 5+ years of people management experience.
Proven ability to identify key business issues and clearly articulate opportunities for both the partner and HKDL/TWDC.
Experience in developing a strategy, executing against it and delivering measurable results.
Strategic and analytical, persuasive and inclusive leader who has a track record of developing and supporting a highly skilled, collaborative and influential team.
Proven leadership and collaboration capabilities within a matrix organization; proven ability to establish relationships, trust and credibility and follow through on decisions.
Demonstrated ability to lead and drive work across cross-functional teams.
Demonstrated ability to influence partners and senior leadership with a collaborative and solution-oriented approach.
Demonstrated strong business acumen working with P&L and annual operating plans with details-oriented mindset, good at managing operational details if needed.
Skillful and impactful communicator (verbal and written) with ability to deliver presentations to senior executives with poise, confidence and authentic style. Fluency in both English and Chinese is a must.
Proactive problem solver with ability to establish relationships, trust and credibility. Follow through on decisions and advance critical work in a highly collaborative manner. Exceptional influencing and partnering skills with ability to integrate diverse and at times opposing points of view to desired resolution.
HKProfessional
關於 Hong Kong Disneyland Resort:
香港迪士尼樂園度假區為不同國籍及年齡的賓客呈獻難忘且獨一無二的迪士尼奇妙體驗。賓客可以在這個奇妙王國裡置身喜愛的迪士尼故事中,在八個不同園區可盡情探索,親身享受各種獨有的得獎遊樂設施及娛樂體驗。賓客更可入住華麗又舒適的迪士尼主題酒店,令旅程更加完美。香港迪士尼樂園全心投入服務香港社區,致力傳揚樂園的奇妙歡樂。樂園透過不同層面的社區服務,關愛社會上有需要人士和家庭,啓發兒童和青少年的創意,更推動環境保護及健康生活。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 HK Disneyland Mgnt Ltd, 其所屬的業務部門是 Hong Kong Disneyland Resort。